CEO and Co-Founder Passphere
Continuing her journey, Ezel has now Co-Founded the event and analytics platform, Passphere that successfully secured investment October 2016 and will see a product launched late 2017 with a core team of 5. Passphere's initial launch will be in New Zealand with quick movements overseas soon after.
Ezel has a passion for entrepreneurship that was formed at a young age. Ezel spent 3 months travelling around Turkey teaching English in schools for underprivileged children. She then returned to New Zealand to begin working on a degree in Computer Science at Victoria University. While studying, Ezel was involved in a start-up doing social and digital marketing that sparked a passion in starting and growing businesses. Shortly after, starting the discovery and exploration app that disrupted the Museum and Cultural market, STQRY. As Co-Founder of STQRY, Ezel’s ideas and narratives help to guide and shape the business every day.
3 years on, STQRY is now known as Area360 and are shaping the way visitors and organizations engage and share stories on a daily basis. With capital backing from one of the most reputable Venture Capital firms in the United States, Area360 were able to raise $5.5M in funds and are now developing and selling in over 4 countries to over 500 organizations worldwide. The team in New Zealand has grown to 35 and 7 in the United States.
Ezel then decided to move full time in her next venture as Co-Founder of Wellington-based Ticketing startup, Non-Stop Tix. After 18 months of operation, the company was sold to a New Zealand-based private investor.